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  • Conversion Rate Optimization: Getting the right “yes”

    Post From http://feedproxy.google.com/~r/MktgExperimentsBlog/~3/uCLOY3OQRAw/getting-the-right-yes

    As a marketer, you must have a thick skin when analyzing your own webpage because, generally, you are not dealing with an eager customer. Chances are, you are dealing with a jaded customer who has been disappointed before by broken promises from other marketers and who is tired of endless ads that don’t deliver. You have to overcome this negativity by building trust through a series of incremental steps that lead to a macro-yes.

    So, your presentation can’t be the same as your competitors — it must be better. Your reasons can’t be the same as other brands — they must be more compelling.

    Using the MECLABS Conversion Index [C=4m+3v+(2i-f)-2a], Flint McGlaughlin, Managing Director and CEO, MECLABS Institute, focuses on two negative components that are driving down the response rate on the ZOPA homepage to give you ideas for fixing your own homepage. He reveals where there is friction that is causing psychological resistance for potential customers of the online personal finance peer-to-peer lending company, and he shows the elements that are causing customer anxiety — thereby driving down the response rate.

    When you’re trying to improve the performance of a website, you can either add, remove or change something. Watch this Quick Win Clinic to get ideas for what you should add, remove or change to improve results.

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  • Make Sure You’re Securing Your Garage Door


    Pexels / Pixabay

    A garage door is an inviting target for thieves to enter your home. On the outside, a closed garage door looks secure, but it can be anything but. Thieves like to try garage doors because too many people leave them unlocked to make it easy to get in and out.


    Garrett Waldrop, founder of National Garage Doors of Atlanta, says “Garage doors can be secured, but many homeowners don’t take the time to secure their garage doors. Forgetting to lock the door is common, and some people even leave it open all the time. This is an invitation for thieves.”

    Securing your garage is easier than you might think. The fundamental step in any home protection plan is to start thinking like a burglar. If you wanted to rob your own garage, what would make it easier or harder to do so? Here are some suggestions to improve your garage security.

    Always Use a Physical Lock

    Let’s start with the obvious. Lock your garage door and the inner door into your home every time you go to bed or leave the house. Inner doors should use a deadbolt with a reinforced frame. Garage doors often come with a physical deadbolt lock that bolts the door to the frame. However, the slot can become misaligned over time due to wear and tear on the rails. If you can’t bolt your door shut then it needs to be replaced.

    Commercial garage doors have locking mechanisms that make doors much harder to open from the outside. Barring ramming the door with a vehicle, these are an excellent deterrent for thieves. However, commercial solutions can make it impossible to use an automatic garage door opener.

    Secure Automatic Openers

    Physical locks have a major downside. If you park your car in your garage, you’ll have to manually open the door from the inside to park. Automatic openers are risky because it is possible to spoof a garage door opener. Worse, many people leave their automatic openers inside of their vehicles. If a burglar can access your vehicle, then your garage door is easy pickings.

    If you must use an automatic opener, use one that requires a code input rather than a single button. That way it won’t help a burglar if they do manage to get the opener from your car if you leave it outside of the garage. Better yet, just use a physical lock or use a remote keypad on the side of your home to punch in the code.

    Install Lights

    No burglar wants to work in the light where anyone can see. A simple motion detection flood light that covers the front of the garage will make it much more likely that a burglar will get noticed. Even in a remote rural area, a burglar won’t want to work under a spotlight.

    Install Cameras

    Even installing a fake camera that points to your garage door can serve as an excellent deterrent. There are no lights on home security cameras these days to let a burglar know if it’s on or not. It just has to look like it’s connected.

    Avoid Garage Door Windows

    Any window into a garage is an entry point, but windows in your garage door are a great target for thieves. Not only do they allow an outsider to look into your garage and see if it’s worth robbing, but they also provide an access point. Deadbolts can’t keep this kind of door secure. It’s easier than you might think to pop the windows out.

    Use Steel Doors

    In an extreme situation, a burglar could ram your garage door to break into it while you’re away. A frame deadbolt helps, but installing a steel garage door will make it much less likely that a robber like this will have a working vehicle afterward. They’re expensive, but worth considering if you keep a lot of expensive equipment in your garage.

    The most important rule for garage door security is to lock your garage door every time. Fancy security doesn’t work if you don’t use it! Make it part of your evening routine to check the garage door and your risk of a garage robbery will go down significantly.

    The post Make Sure You’re Securing Your Garage Door appeared first on American Preppers Network.

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  • Simple Paleo Tortillas Recipe – Stupid Easy Paleo

  • How To Turn Your iPhone Into A Video Marketing Machine

    Post From http://feedproxy.google.com/~r/crazyegg/~3/8-YbDtpxOcs/

    These days, being able to produce video is becoming more of a necessity than a “nice-to-have” for online marketers. Check out these stats: Creating a video of a product increases the likelihood of a purchase by 144% Having a video on your homepage can increase conversion rates by 64-85%. 100 million hours of video was watched on Facebook just over a year ago. Guess what that number is now? As the figures show, video is the future, and video marketing is the key to the right promotion of your product or service. Lucky for us, the iPhone shoots beautiful video…

    The post How To Turn Your iPhone Into A Video Marketing Machine appeared first on The Daily Egg.

  • קליקבנק – המדריך המלא, היכרות למתחילים שיעור 1

  • Why Magnesium is the Vital Nutrient That Most of Us Are Short On (+ 11 Things You Can Do About It)

    Post From http://feedproxy.google.com/~r/PaleoPlan/~3/NE9JXjXkoJw/

    Magnesium is an essential mineral involved in over 300 biochemical reactions in your body, including: (1)

    • Protein synthesis
    • Nerve function
    • DNA synthesis
    • Glucose regulation
    • Blood pressure regulation
    • Bone formation
    • Energy production
    • and more

    Unfortunately, it’s also one of the most common nutrient deficiencies in adults, with roughly 80 percent of the population not getting enough.

    How can so many be deficient in such an important mineral? The two main causes boil down to soil depletion, which creates lower magnesium levels in crops, and the rise of digestive disorders that prevent magnesium from being absorbed properly in the gut.

    10 Symptoms of Magnesium Deficiency

    Magnesium deficiency often goes undetected because it doesn’t show up on blood tests. This is because magnesium is mostly stored in your bones, cells, and soft tissues, causing it to easily be overlooked by doctors who see nothing amiss in blood samples.

    If you have any of the most common symptoms listed below, it could be worth asking your doctor to specifically test your magnesium levels.

    Symptoms of low magnesium include:

    • Insomnia
    • Osteoporosis
    • Mood swings
    • Hypertension
    • Cramps and muscle weakness
    • Constipation
    • Migraines
    • PMS
    • Depression
    • Chronic Fatigue

    7 Health Benefits for Increasing Magnesium Levels

    The benefits of increasing your magnesium levels are nothing short of impressive.

    1. Improve Heart Health

    Magnesium is a vital mineral for all activities in your body that require electrical activity, which includes your heart. Studies have shown that magnesium can improve overall heart function, reducing heart risk factors such as hypertension, atherosclerosis, and arrhythmias. (2)

    Researchers have also discovered that low magnesium levels can predict cardiovascular-related deaths, regardless of cardiovascular risk factors. (3) Adequate magnesium levels, on the other hand, have shown in studies to reduce risk of stroke, heart failure, and all-cause mortality. (4)

    2. Lower Risk of Type 2 Diabetes

    It turns out that not only are low magnesium levels a major risk factor for developing type 2 diabetes, but also determine how it progresses. For instance, studies have shown that the lower the magnesium levels in diabetes patients, the faster their renal function deteriorates. (5) This shows that maintaining high levels can ward off deterioration caused by the disease, or possibly even prevent it from developing in the first place.

    Additionally, magnesium deficiency is also associated with metabolic syndrome, which is characterized by a cluster of symptoms including obesity, hypertension, and glucose intolerance—all risk factors for developing diabetes. (6)

    reduce inflammation

    3. Reduce Inflammation

    Chronic inflammation is the hallmark of many diseases, including type 2 diabetes and cardiovascular disease. When inflammation is present in your body, proteins like C-reactive protein and interleukin 6—both inflammatory markers—are detected in high amounts.

    Low magnesium levels have been linked with an increase in these inflammatory markers, while adequate magnesium levels is shown to reduce them. (7)

    4. Improve Mood and Calm Nerves

    Magnesium plays an important role in the function of GABA, a neurotransmitter with a hand in producing the “happy” neurotransmitter, serotonin. Studies have shown that low levels of magnesium result in increased anxiety and depression, and also increases in stress and cortisol levels. (8)

    Adequate magnesium intake has also been shown to have a protective effect against physical damage caused by excess stress. (9)

    5. Improve Digestion

    Magnesium’s ability to help bring calm also extends to your digestive system, where it works to relax the intestinal wall, helping to relieve constipation.

    In fact, studies have shown that constipation is actually associated with low magnesium intake, and have found that taking magnesium supplements can be more effective than over-the-counter laxatives in treating it. (10)

    6. Maintain Bone Health

    Magnesium plays an important role in bone health by being involved in the regulation of calcium and the production of bone-building osteoblasts and osteoclasts. (11) Magnesium is also involved in vitamin D regulation, which helps maintain bone homeostasis.

    Research shows that women with osteoporosis have low magnesium levels, and that magnesium deficiency is a risk factor for developing osteoporosis. (12) Studies have also shown that increasing magnesium intake can increase bone density. (13)

    7. Boost Energy Levels

    Magnesium is essential in helping cells produce adenosine triphosphate, or ATP, which is what provides your body with energy. A lack of magnesium can also negatively affect cells and mitochondria (the “power center” of cells), causing fatigue. (14)

    Magnesium is also responsible for normal heart rhythm, nerve impulses, and muscle contractions, so a deficiency could cause workouts and day-to-day movements to become sluggish. (15)

    8 Ways to Get Magnesium Through Your Diet

    spinach salad

    Even though many soils are depleted in magnesium, there are still several foods that contain abundant amounts. Try adding in a serving or two of at least three of these foods to your daily diet to increase your levels.

    Note: The RDA for men is 400 milligrams, while the RDA for women is 310 milligrams.

    1. Pumpkin Seeds

    1/8 cup: 23% DV (92 milligrams)

    Pumpkin seeds are a tasty, easy, and affordable option to include in your magnesium-rich diet. Toss them in salads, roast them with sweet and smoky spices, or just eat them plain as a snack. You can get almost half of your required daily value in one small serving of ¼ cup.

    Try this: Spiced Roasted Pumpkin Seeds

    2. Dark Chocolate

    1 square: 24% DV (95 milligrams)

    One of the major theories behind chocolate cravings is actually magnesium deficiency, since chocolate is such a rich source. Add a square or two to your after-dinner ritual for a decadent magnesium and antioxidant boost. Just be sure the chocolate you buy has no additives and states that it contains at least 75 percent cacao.

    Try this: Chocolate Coconut Drops

    3. Spinach

    1 cup: 40% DV (157 milligrams)

    If you eat a daily spinach salad, you’re already ahead of the game. Just one cup provides almost half of your daily required amount, so add another cup or add a handful to a smoothie to really boost your amount.

    Try this: Basil Spinach Salad

    4. Almonds

    1 ounce: 20% DV (80 milligrams)

    Consuming almonds as a snack or adding them to salads or smoothie bowls is a quick and easy way to get a good dose of magnesium. Just be sure to stick to one small handful if you’re trying to lose weight, as nuts like almonds are extremely calorie-dense.

    Try this: Almond Muffins

    5. Chard

    1 cup: 38% DV (154 milligrams)

    Chard, like spinach, is another powerhouse source of magnesium. Add a cup to salads, smoothies, or a stir-fry to get nearly half your daily recommended amount.

    Try this: Creamy Chard

    avocado egg bowl

    6. Avocado

    1 medium: 15% DV (58 milligrams)

    Avocado is another rich source of magnesium, and is also extremely versatile in recipes. Use it chopped up in salads, or combine it with cacao powder, coconut oil, and almond milk in a food processor to make chocolate “pudding.” Bonus: you’ll also get a double-dose of magnesium from the cacao powder.

    Try this: Avocado Chocolate Mousse

    7. Figs

    ½ cup: 13% DV (50 milligrams)

    Figs are a sweet way to get in your daily magnesium. While the fresh variety is rarely available year-round, you can always find them dried in health food stores.

    Try this: Fig and Prosciutto Eggplant Toast

    8. Sesame Seeds (1/4 cup, 32 percent)

    1/4 cup: 32% DV (126 milligrams)

    Before you judge them by their size, know that sesame seeds pack a serious magnesium punch. They’re great in all kinds of recipes, and can even be pureed into tahini to make salad dressings and as an alternative to peanut butter.

    Try this: Slow Cooker Honey Sesame Chicken

    What About Magnesium Supplements?

    There are many magnesium supplements on the market, each with different levels of absorbability.

    Magnesium citrate

    For improving digestion or to use as a gentle laxative, magnesium citrate is often your best choice, as long as you don’t take more than the recommended dosage.

    Magnesium chelate

    This is the type of magnesium found in foods and is commonly used to increase levels if you have a deficiency.

    Magnesium glycinate

    Magnesium glycinate is said to have less of a laxative effect than other magnesium forms, and makes a great option if you have sensitive digestion.

    Other Options for Magnesium Supplementation

    epsom salt bath

    If you do decide to go the supplement route but don’t want to mess with your digestion, one of your best options is magnesium chloride oil. Magnesium applied topically greatly increases its absorption, allowing you to get your levels up faster. (16)

    Another option is to supplement your magnesium-rich diet with Epsom salt (magnesium sulfate) baths at least three times a week. Similar to magnesium oil, Epsom salt is absorbed through your skin as you soak.

    Cautions for Supplementation

    As mentioned earlier, taking magnesium orally can have laxative effects. This is why it’s important not to take excessive amounts. Start with the recommended dosage, then increase it slightly by ¼ serving if you feel you need more.

    Bottom Line

    As you can see, magnesium plays a role in so many biological processes, it can be hard to tell if it’s the root cause of any one ailment. Getting your levels tested, however, can possibly mean the difference between developing diabetes or remaining healthy, or even between having anxiety attacks or not.

    Either way, filling in a magnesium gap is bound to have positive effects through reducing stress and providing your body with the energy it needs to get you through the day.


    The post Why Magnesium is the Vital Nutrient That Most of Us Are Short On (+ 11 Things You Can Do About It) appeared first on Paleo Plan.

  • TETZEL is BACK! The Anabolic Horse VS Tetzel – Strength Wars League 2k17 #1

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